Blonde Ambition

Achieve the ultimate blonde hair (that’s healthy too!)

It goes without saying that blonde hair needs TLC and requires a little extra maintenance. This is because blonde hair requires harsher chemical treatment than other shades, but having the right products makes looking after your hair easier than you think! It’s all about choosing the right combo and following a simple haircare regime so you can rock that sunkissed hair!

1. CHOOSE THE RIGHT SHAMPOO AND CONDITIONER
   Blonde hair needs support to help keep hydrated, improve condition, add shine, smoothness and body. Selecting a shampoo that is gentle on your hair and also works to promote body and texture will help you put your best foot forward. Your conditioner should focus on locking in moisture whilst adding shine and smoothness. Quality is key, so it is important to choose a professional product by consulting with a qualified Stylist.
2. TREATMENTS ARE A MUST!
   Natural elements such as wind, sun and water combined with the extremes that accompany each season change your hair needs. For blondes, this is even more crucial. To counter the effects of bleach, tints and sun, protein is essential to build strength to prevent the hair from becoming weak and dull. Selecting a treatment that repairs damage and strengthens hair without weighing it down is the way to go. Frequency is another important factor, if you frequently thermal style (straighteners and curling tongs) and have blonde hair you will benefit from applying a treatment 2-3 times a week. Your hair will love you for it!
   
   
3. HELP LOCK IN COLOUR FOR LONGER
   Blonde comes in so many shades and tones. Cool, warm, ash, golden, platinum…the list goes on! Keeping your colour looking great for longer comes down to the products you use and how often you need to use them. Violet shampoos and treatments are a great way to tone unwanted brassiness and help enhance the brightness of your colour. How often you should use colour enhancing and balancing products comes down to the results you want to achieve. Speak to your qualified Stylist to find out which prescription is right for your hair.

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